It is already one year since Sony signed with the four big movie studios and knocked out Toshiba in the war for the high-definition video format. Seagate’s CEO said then “Blue-ray won the battle but lost the war”, referring to hard-drives as the end winners that will store HD movie downloads. Time is predictably confirming his point, as broadband speed grows, movie downloads gain popularity and storage costs drop.
As NYT writes in Blu-ray’s Fuzzy Future, DVD was a big step forward compared to VHS, but Blue-ray quality improvement versus a DVD is not enough to compel consumers to invest into it, less in the middle of a recession. And time plays against Sony’s format. A Blu-ray disc (BD) has 25 GB capacity,or 50GB for two-layers BDs. By next year memory cards of 32GB will be available, and that will kill the adoption of BD-ROM units in computers. The Mac Air and all netbooks already said good-bye to DVD-CD discs. The popularity of external Terabyte drives makes the use of a 50GB Blu-ray disc irrelevant for back-up too.
Not even Microsoft is considering anymore to include Blue-ray in the Xbox 360. Why would they make it more costly when the 360 already has an Internet connection to download movies and games?
With the growth of broadband speed and cheap storage, do not be surprised if Blu-ray is not in the picture(s) in ten years. As flash get cheaper, even SanDisk could venture into SlotMovie to distribute movies in micro-SD cards, as they did with SlotMusic.