Becomes Disruption Matters

A few weeks from its first anniversary, becomes Disruption Matters.

The change in name stresses the increased focus this blog will have on technologies and ideas that are transforming our World. And few areas are changing it as fast as the Communications Industry and the convergence of Telecom, Internet, IT and Media.

According to Wikipedia:

A disruptive technology or disruptive innovation is a term describing a technological innovation, product, or service that uses a “disruptive” strategy, rather than an “evolutionary” or “sustaining” strategy, to overturn the existing dominant technologies or status quo products in a market.

Disruptive technology (and later disruptive innovation) is a concept coined by Clayton Christensen, and widely extended in the industry after Christensen’s book The Innovator’s Dilemma.

Disruption is about creating new markets, either with discontinuous technology or with disruptive business models, and sometimes with both. Skype, the iPod, Amazon Kindle, and even the iPhone are examples of disruptive innovation, not just based on technology but also on new business models with a great product packaging.

Disruption is creating and destroying whole industries at its fastest pace in History. It deserves attention. Disruption matters today more than ever.

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