Online players, such as Google and Amazon cope all bets to reign over the Clouds, benefiting from their global reach and huge experience on web scalability. Others foresee IBM -talking about utility computing for decades- or HP, after acquiring EDS, as strong contenders to put IT systems on the clouds.
But what about Telcos? Wouldn’t they want to play too? At then end, operation of network services is what they have been doing for ages. Telcos own the connectivity, which is a key element in cloud computing. They can promise their business customers a guaranteed bandwidth and latency, that other on-line Internet players, simply can not commit. And they are close to their corporate and SME customers, to whom they already sell PABXs, internet access, leased lines and mobile phones. So telcos know their market in their local countries better than Google. Do not underestimate the power of the Operators. They have the strength to being able to gather an ecosystem of partners they can bring to their enterprise customers.
Internet giants, IT players and telcos, they all want a place in the cloudy sky.